Wednesday, December 19, 2012
Orange Shoe Personal Fitness plans to open next to the former Honquest Furniture store in February 2013.
A personal fitness studio could be coming to the west end of Silver Spring Drive as soon as February. Orange Shoe Personal Fitness plans to open at 121 E. Silver Spring Dr., located between the former Honquest Furniture space and Home Care Assistance. The Plan Commission unanimously granted the business a conditional use permit at its meeting Tuesday night. The fitness facility offers a number of services, including personal training, small group training, yoga, pilates, strength activities, massage, corporate wellness, fitness assessments and endurance coaching. Orange Shoe's nearest location is in Brookfield, but also has three studios in the Madison area and one studio in Chicago. The company was started in 2004 by Joshua Martin, who …
Wednesday, November 21, 2012
The former Harder's service station will be transformed into a larger convenience store that features a coffee counter and walk-in coolers.
The former Harder's Shell station is going to be transformed into Milwaukee's first Amstar gas station and convenience store. Harder's Shell station, located at 303 E. Hampton Road, closed on Oct. 1 after 29 years in business at that location, and before that, 22 years at Lydell Avenue and Hampton Road. Fahim Beg, the gas station's new owner, plans to convert the three-bay service center at the west end of the building into a convenience store that will include a coffee counter, walk-in cooler, cash register and a bathroom. The convenience store will not serve liquor or beer. Beg originally wanted to be open 24 hours a day, but the village's standard retail operating hours prohibit businesses from being open past 10 p.m. Beg agreed to …
Wednesday, November 14, 2012
CherryBerry is the second national frozen yogurt chain to open its doors on Silver Spring Drive in the last several months.
After months of anticipation, CherryBerry Self-Serve Yogurt has opened its doors at 106 E. Silver Spring Dr. CherryBerry is a national self-serve frozen yogurt chain offering over 50 rotating varieties of frozen yogurt flavors with over 50 toppings to add on. Customers walk in the door, grab a cup to fill with frozen yogurt, then add their own toppings from the topping bar. After filling their cups, customers weigh their yogurt on a scale and pay for it by the ounce. CherryBerry opened its first store in Broken Arrow, Oklahoma in 2010 and has rapidly expanded to over 100 locations nationwide. The chain has already opened a Mequon location and is planning a total of 12 Wisconsin locations. The Whitefish Bay store opened informally Tuesday …
Saturday, October 20, 2012
ThinkTOYS is closing Tuesday. In the meantime, everything in the store is 25 percent off.
The popular ThinkTOYS toy store on Silver Spring Drive is closing its doors after just over a year in business. After opening its first location at Mayfair Mall, ThinkTOYS opened its Whitefish Bay location at 308 E. Silver Spring Dr. in July 2011. The store quickly became an after-school favorite for younger kids in Whitefish Bay, offering Legos, puzzles, board games, educational toys and other unique toy varieties. The Mayfair store closed several months ago. ThinkTOYS owner Michael Morelli said the store's sales were not the reason behind his decision to close the Whitefish Bay store. "It doesn't make sense for us at least to pay huge rents when you can take advantage of the web," he said in an email. "Far less work, less overhead, …
Saturday, September 8, 2012
The overhaul of the Hampton Road restaurant includes a completely new interior, an expansive tap beer selection and a wide-ranging food menu.
After eight months of dormancy, Aliota's Pub and Grill opened Tuesday with a new name, new ownership, new menu and completely new interior. Compared to the old TJ Aliota's bar, the new space at 261 E. Hampton Road has a completely different look, with a new custom bar, new bathrooms, an expanded kitchen, exposed ductwork on the ceiling, food and drink specials written in chalk on the beams and seven large flat-screen televisions that provide a view for every seat in the bar and restaurant area. "We replaced nearly everything," said David Aliota, the son of new owner John Aliota. "We didn't initially intend on stripping it the way we did, but once you peel the first layer of the onion, we kept finding new things to replace." Without using …
Monday, August 27, 2012
Former Green Bay Packers player William Henderson launched Sweet Frog frozen yogurt Monday afternoon, offering healthy snacks, a family atmosphere and a charitable commitment to Whitefish Bay organizations.
All day long Monday, kids and young families popped their heads into Silver Spring Drive's new frozen yogurt business: "Are you open?" After months of anticipation, Sweet Frog franchise operator and former Green Bay Packers fullback William Henderson was finally able to open his doors and start serving frozen yogurt in the space previously occupied by What's Poppin' at 404 E. Silver Spring Dr. Henderson opened his first Sweet Frog franchise in Plover, near Stevens Point, about a month ago. He also plans to launch a store in Brookfield's Sendik's Town Centre in October, as well as another location in DePere. Henderson said he plans to open eight locations in Wisconsin and Illinois by February. Henderson chose Silver Spring Drive because it …
Friday, May 4, 2012
TJ's brother John Aliota is completely renovating the space with plans to open a new bar, Aliota's Pub and Grill, in June.
It's been four months since TJ Aliota's closed its doors, but now a new family member has taken the place over with plans to open a completely remodeled bar under a new name. John Aliota, the new owner of the bar at 261 E Hampton Road in Milwaukee, has taken it "down to the studs" with the intent of completely remodeling and opening the pub and grill in June. The new bar, which will be called Aliota's Pub and Grill, will have new floors, walls, and furniture, all without the old smoky smell from the old bar. The bar will have a slightly different look, with exposed ductwork on the ceiling, food and drink specials written on the chalkboard and nine large flat-screen televisions that provide a view for every seat in the bar and restaurant …
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10:11 am on Thursday, December 20, 2012
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