Would Groupon Work for You?

Shorewood small business owners have been doing a bit of experimenting, and want to share their results.

They will share their experiences using with the "deal-of-the-day" marketing via Groupon, at a free business event 5 p.m. May 19 at Big Bay Brewing Co in Shorewood.

The interactive discussion will feature a panel of Shorewood businesses including The Establishment Salon, Gloss Photography Studios, Performance Running Outfitters, Thief Wine Shop & Bar and LaDea Medical Aesthetic & Laser Clinic who have included Groupon offers in their marketing efforts.

Paula Wheeler, Shorewood Business Improvement District marketing coordinator, says they wanted to offer a discussion on a timely topic that would enable Shorewood business owners to learn from their peers.

“A number of Shorewood businesses have jumped into social commerce," she said. "They’re savvy about new ways to market using social media, and they’re willing to talk about why they’re doing it, the results and what they might do differently.”

RSVP by emailing Paula@shorewoodwi.com.